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Why Should I Talk to You?

January 14th, 2008 · No Comments

Do you know exactly what to say to a prospect that captures their attention so succinctly and effectively that they are actually asking for more? If you are being honest with yourself, it is probably the same answer I hear from most people regardless of age, industry or experience and that is, “No.”
If that is [...]

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Tags: Process · Prospecting

A Warm Calling vs. Cold Calling Rant

January 11th, 2008 · No Comments

Had another conversation with yet another entrepreneur who told me he does not “cold call,” he only does “warm calls.”
I continue to be baffled by those who cut off possibilities with a semantic twist. “Cold call, warm call,” it’s simply a state of mind. Your mind. Your prospect does not make those distinctions. Just because [...]

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Tags: Cold Calling

A Confused Prospect Does Not Buy

January 7th, 2008 · No Comments

I received a voice mail from a sales representative:
“The purpose of my call today is to introduce myself and take a moment to briefly describe for you two core-based technologies; laser Internet on-line office and an Internet broadcasting technology. I don’t know whether or not if any of these applications may be of interest [...]

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Tags: Cold Calling