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	<link>http://www.thesalescenter.org</link>
	<description>Sales advice from the best trainers and coaches in the US</description>
	<pubDate>Fri, 04 Apr 2008 13:14:10 +0000</pubDate>
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		<title>Don’t NOgotiate, Negotiate</title>
		<link>http://www.thesalescenter.org/2008/04/04/don%e2%80%99t-nogotiate-negotiate/</link>
		<comments>http://www.thesalescenter.org/2008/04/04/don%e2%80%99t-nogotiate-negotiate/#comments</comments>
		<pubDate>Fri, 04 Apr 2008 13:14:10 +0000</pubDate>
		<dc:creator>Russ Lombardo</dc:creator>
		
		<category><![CDATA[Attitude]]></category>

		<category><![CDATA[Closing]]></category>

		<category><![CDATA[Process]]></category>

		<category><![CDATA[management]]></category>

		<category><![CDATA[Russ Lombardo]]></category>

		<guid isPermaLink="false">http://www.thesalescenter.org/?p=68</guid>
		<description><![CDATA[Closing a sale doesn’t always happen as easy as we hope. It’s great when it does, but there are times
when the prospect wants to negotiate. Sometimes, they need to negotiate because they have a true requirement that still needs to be addressed. Other times the prospect just wants to feel like they won something and, [...]]]></description>
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		<title>Close the Sale, Not the Door!</title>
		<link>http://www.thesalescenter.org/2008/04/03/close-the-sale-not-the-door/</link>
		<comments>http://www.thesalescenter.org/2008/04/03/close-the-sale-not-the-door/#comments</comments>
		<pubDate>Thu, 03 Apr 2008 10:37:07 +0000</pubDate>
		<dc:creator>Russ Lombardo</dc:creator>
		
		<category><![CDATA[Closing]]></category>

		<category><![CDATA[Expectations]]></category>

		<category><![CDATA[Process]]></category>

		<category><![CDATA[managing expectations]]></category>

		<category><![CDATA[questions]]></category>

		<category><![CDATA[Russ Lombardo]]></category>

		<guid isPermaLink="false">http://www.thesalescenter.org/?p=67</guid>
		<description><![CDATA[The Close doesn’t have to be a big event that’s intimidating or uncomfortable for the prospect and the sales person. It shouldn’t be treated as a major occasion that you approach after overcoming painful hurdles and then confront the prospect in an adversarial way. The Close is actually the opening of a new relationship and [...]]]></description>
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		<item>
		<title>Objectionable Objections</title>
		<link>http://www.thesalescenter.org/2008/04/01/objectionable-objections/</link>
		<comments>http://www.thesalescenter.org/2008/04/01/objectionable-objections/#comments</comments>
		<pubDate>Wed, 02 Apr 2008 04:22:45 +0000</pubDate>
		<dc:creator>Russ Lombardo</dc:creator>
		
		<category><![CDATA[Process]]></category>

		<category><![CDATA[Sales Management]]></category>

		<category><![CDATA[listen]]></category>

		<category><![CDATA[objections]]></category>

		<category><![CDATA[Russ Lombardo]]></category>

		<category><![CDATA[sales training]]></category>

		<guid isPermaLink="false">http://www.thesalescenter.org/?p=66</guid>
		<description><![CDATA[You’re probably like every other sales person on this planet and get your fair share of objections about your product or company. Regardless of how many objections you receive, there are techniques you can use to handle them in a positive and an effective manner. Here are 6 tips on how to handle objections.
1.	Find the [...]]]></description>
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		<item>
		<title>Enhance Your Listening Skills</title>
		<link>http://www.thesalescenter.org/2008/03/31/enhance-your-listening-skills/</link>
		<comments>http://www.thesalescenter.org/2008/03/31/enhance-your-listening-skills/#comments</comments>
		<pubDate>Tue, 01 Apr 2008 03:08:29 +0000</pubDate>
		<dc:creator>Russ Lombardo</dc:creator>
		
		<category><![CDATA[Attitude]]></category>

		<category><![CDATA[Goals]]></category>

		<category><![CDATA[Process]]></category>

		<category><![CDATA[comunication]]></category>

		<category><![CDATA[listening]]></category>

		<category><![CDATA[Russ Lombardo]]></category>

		<category><![CDATA[sales]]></category>

		<category><![CDATA[sales training]]></category>

		<category><![CDATA[talking]]></category>

		<guid isPermaLink="false">http://www.thesalescenter.org/?p=65</guid>
		<description><![CDATA[Arguably, the most important skill in selling is listening. Some of us are better listeners than others, but we all must work on our listening skills if we are going to maximize our success in the business world.
•	If you are going to be effective in selling, serving customers or managing others, you will need to [...]]]></description>
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		<title>The Changing Face of Sales</title>
		<link>http://www.thesalescenter.org/2008/03/30/the-changing-face-of-sales/</link>
		<comments>http://www.thesalescenter.org/2008/03/30/the-changing-face-of-sales/#comments</comments>
		<pubDate>Sun, 30 Mar 2008 21:10:16 +0000</pubDate>
		<dc:creator>Russ Lombardo</dc:creator>
		
		<category><![CDATA[Process]]></category>

		<category><![CDATA[Sales Management]]></category>

		<category><![CDATA[buyers]]></category>

		<category><![CDATA[change]]></category>

		<category><![CDATA[choice]]></category>

		<category><![CDATA[CRM]]></category>

		<category><![CDATA[performance]]></category>

		<category><![CDATA[Russ Lombardo]]></category>

		<category><![CDATA[sales managment]]></category>

		<category><![CDATA[sales process]]></category>

		<category><![CDATA[sales training]]></category>

		<category><![CDATA[systems]]></category>

		<category><![CDATA[technology]]></category>

		<guid isPermaLink="false">http://www.thesalescenter.org/2008/03/30/the-changing-face-of-sales/</guid>
		<description><![CDATA[Over the past few years the sales environment has changed in a number of ways. The reasons are vast but typically relate to the changes in our society, economy, business models, technology and more. When it comes right down to the actual selling environment, there are a few distinct attributes that stand out today that [...]]]></description>
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		<title>Oh, By the Way</title>
		<link>http://www.thesalescenter.org/2008/03/28/oh-by-the-way/</link>
		<comments>http://www.thesalescenter.org/2008/03/28/oh-by-the-way/#comments</comments>
		<pubDate>Fri, 28 Mar 2008 10:48:26 +0000</pubDate>
		<dc:creator>Jerry Hocutt</dc:creator>
		
		<category><![CDATA[Process]]></category>

		<category><![CDATA[]]></category>

		<category><![CDATA[Allan Pease]]></category>

		<category><![CDATA[Barbara Pease]]></category>

		<category><![CDATA[get to the point]]></category>

		<category><![CDATA[Jerry Hocutt]]></category>

		<category><![CDATA[Malcom Gladwell]]></category>

		<category><![CDATA[oh bye the way]]></category>

		<category><![CDATA[Willie Nelson]]></category>

		<guid isPermaLink="false">http://www.thesalescenter.org/2008/03/28/oh-by-the-way/</guid>
		<description><![CDATA[Alan Alda, in his new autobiography Things I Overheard While Talking to Myself, said that some of our most important conversations are conducted in the doorway and follow the phrase, “Oh, by the way.”
Alda says that after spending the evening with the family there may have been something you’ve wanted to say for the last [...]]]></description>
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		<title>Get More Sales by Using This One Word</title>
		<link>http://www.thesalescenter.org/2008/03/27/get-more-sales-by-using-this-one-word/</link>
		<comments>http://www.thesalescenter.org/2008/03/27/get-more-sales-by-using-this-one-word/#comments</comments>
		<pubDate>Thu, 27 Mar 2008 10:58:39 +0000</pubDate>
		<dc:creator>Jerry Hocutt</dc:creator>
		
		<category><![CDATA[Marketing]]></category>

		<category><![CDATA[Process]]></category>

		<category><![CDATA[advertising]]></category>

		<category><![CDATA[benefit]]></category>

		<category><![CDATA[feature]]></category>

		<category><![CDATA[get]]></category>

		<category><![CDATA[Jerry Hocutt]]></category>

		<category><![CDATA[Maybelline]]></category>

		<category><![CDATA[sales]]></category>

		<category><![CDATA[Sony]]></category>

		<guid isPermaLink="false">http://www.thesalescenter.org/2008/03/27/get-more-sales-by-using-this-one-word/</guid>
		<description><![CDATA[I’m confused.  But not alone.  As sales and marketing people we too often fail to clearly distinguish the difference between feature and benefit when presenting to customers.
An advertising headline in Sunday’s paper says, “
Maybelline – Foundation, Pressed Powder, Blush, Eye Shadow or Eye Liner”.  Another, for a feature-heavy mobile phone reads, “Introducing [...]]]></description>
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		<item>
		<title>Wanted: A Few Good&#8230;Salespeople</title>
		<link>http://www.thesalescenter.org/2008/03/26/wanted-a-few-goodsalespeople/</link>
		<comments>http://www.thesalescenter.org/2008/03/26/wanted-a-few-goodsalespeople/#comments</comments>
		<pubDate>Wed, 26 Mar 2008 12:00:59 +0000</pubDate>
		<dc:creator>Jerry Hocutt</dc:creator>
		
		<category><![CDATA[Sales Management]]></category>

		<category><![CDATA[honesty]]></category>

		<category><![CDATA[interview]]></category>

		<category><![CDATA[Jerry Hocutt]]></category>

		<category><![CDATA[recruiting]]></category>

		<category><![CDATA[sales manager]]></category>

		<category><![CDATA[truth]]></category>

		<guid isPermaLink="false">http://www.thesalescenter.org/2008/03/26/wanted-a-few-goodsalespeople/</guid>
		<description><![CDATA[I tell the recruits we don’t have any safe jobs.
This from the colonel in charge of recruiting for the National Guard.  He was asked during a recent television interview why the Guard consistently surpasses its recruiting quotas during this time of war and multiple deployments to the Middle East.
“I’m brutally honest with our recruits,” [...]]]></description>
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		<item>
		<title>The Magic of Steve the Pretty Good</title>
		<link>http://www.thesalescenter.org/2008/03/25/the-magic-of-steve-the-pretty-good/</link>
		<comments>http://www.thesalescenter.org/2008/03/25/the-magic-of-steve-the-pretty-good/#comments</comments>
		<pubDate>Tue, 25 Mar 2008 12:00:47 +0000</pubDate>
		<dc:creator>Jerry Hocutt</dc:creator>
		
		<category><![CDATA[Attitude]]></category>

		<category><![CDATA[Expectations]]></category>

		<category><![CDATA[]]></category>

		<category><![CDATA[Criss Angel]]></category>

		<category><![CDATA[David Blain]]></category>

		<category><![CDATA[David Copperfield]]></category>

		<category><![CDATA[Jerry Hocutt]]></category>

		<category><![CDATA[Krispy Kreme]]></category>

		<category><![CDATA[magic]]></category>

		<category><![CDATA[McDonalds]]></category>

		<category><![CDATA[MindFreak]]></category>

		<category><![CDATA[pretty good]]></category>

		<category><![CDATA[Southwest Airlines]]></category>

		<guid isPermaLink="false">http://www.thesalescenter.org/2008/03/25/the-magic-of-steve-the-pretty-good/</guid>
		<description><![CDATA[If setting your customer’s expectations is a part of selling, Steve says it all.
We took one of our granddaughters to her first state fair last week and I couldn’t help but laugh at Steve’s billing posted throughout the fairgrounds. In seven words he gets your attention, makes you laugh, explains exactly what his service is, [...]]]></description>
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		<title>Why I’d Be Good in Sales</title>
		<link>http://www.thesalescenter.org/2008/03/23/why-i%e2%80%99d-be-good-in-sales/</link>
		<comments>http://www.thesalescenter.org/2008/03/23/why-i%e2%80%99d-be-good-in-sales/#comments</comments>
		<pubDate>Sun, 23 Mar 2008 15:30:47 +0000</pubDate>
		<dc:creator>Jerry Hocutt</dc:creator>
		
		<category><![CDATA[Sales Management]]></category>

		<category><![CDATA[Bill Clinton]]></category>

		<category><![CDATA[hiring]]></category>

		<category><![CDATA[interview]]></category>

		<category><![CDATA[Jerry Hocutt]]></category>

		<category><![CDATA[listening]]></category>

		<category><![CDATA[plan]]></category>

		<category><![CDATA[sales manager]]></category>

		<category><![CDATA[truth]]></category>

		<guid isPermaLink="false">http://www.thesalescenter.org/2008/03/23/why-i%e2%80%99d-be-good-in-sales/</guid>
		<description><![CDATA[When the sales applicant was asked, “Why do you think you’d be good in sales?” he didn’t hesitate.
“Because I like to talk.”
Guess he’s still looking for his first sales job.  Don’t know how many sales interviews I’ve sat in on and that’s what an applicant has said.
Another too common response: “Because I like people.” [...]]]></description>
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